Invest in Branding? You can’t afford not too. Getting clear on your brand identity is essential before implementing any marketing strategy. Here are three big reasons why it pays to build your brand identity: 1) Branding Boosts What if all your marketing channels could work twice as hard?...
Do you own your own business? Or are you pursuing big goals in your career? If so, you need to be able to represent your brand in person. Whether its a new product, new project or new position you are seeking, you want to feel...
A complete rebrand is a big investment and takes a lot of time and soul searching- and many businesses are scared to take the leap. How will your customers react? What if you lose your loyal followers? Not to worry- if you are rebranding for...
Want more tips on branding and marketing? Interested in what social media marketing could do for your business? Today’s Workshop has this and more. Several years ago I met with Tanya Bennett, a friend and business mentor I’d long admired, for an overdue brainstorming session. We...